Stevie Gee x Stella McCartney

For the latest Stella Kids underwear range, Stella McCartney approached illustrator and character maker Stevie Gee to transform its packaging into something fun and interactive. Stevie designs provide endless combinations of ludicrously funny characters. Created in his usual way, with lots of hair, bright colours and silly stuff.

Innovative in their design, the stackable combinations not only make for fun, stand out packaging, but also provide multiple options for small or large in-store displays and characters children can continue to play with at home.

This incredible packaging for won a yellow pencil at D&AD this year and an AOI World Illustration Award!