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Marcus Walters for Doteverything

Do you know what data is collected about you? Or how prices can vary when you shop online? Or the way that the news you see can be affected by who you’re connected to online? Today sees the launch of the 'be a better internetter' campaign by Doteveryone - a campaign aiming to help people to understand how technology works and how it shapes the world around them.

Marcus Walters helped create adverts which encourage people to:

  • Browse in private and avoid potential price discrimination
  • Turn off filters on social media to get a wider range of news and information
  • Check privacy settings so you know who you’re sharing information with

Direction & illustration by Marcus Walters
Animation by Jac Clinch
Commissioned by BETC London